INP 912
Marketing for Nonprofit Organizations
When an organization understands its various audiences and employs the right tactics to reach them, it can achieve positive results including: increased government funding and supportive regulatory environments, generous philanthropic support, motivated staff and volunteers, and informed and responsive clients. This course provides students with a clear understanding of the role of marketing in a nonprofit setting, including its impact on fundraising, client services, government relations and volunteer management.
Weekly Contact: Lecture: 3 hrs.
GPA Weight: 1.00
Course Count: 1.00
Billing Units: 1
Mentioned in the Following Calendar Pages
*List may not include courses that are on a common table shared between programs.
- Arts and Contemporary Studies Professionally-Related Table II
- Disability Studies
- Nonprofit and Voluntary Sector Management Minor
- Open Elective Table
- Philosophy Professionally-Related Table IV
- Politics and Governance Professionally-Related Table IV
- Public Administration and Governance Professionally-Related Table I
- Social Work Professionally-Related Table II